What’s the Deal With Geo-Targeting?

WHAT IS GEO-TARGETING?
You may have heard about geo-targeting, geo-fencing or geo-tracking as an aspect of targeted advertising. For the purposes of this blog post, will just refer to it as “geo-targeting.”

read more

How to Use Testimonials to Build a Facebook Ad Funnel

If you are using Facebook ads to drive targeted traffic to your website offerings, congratulations. Using the power of Facebook ads to generate targeted traffic built on customer demographics mixed with geographical targeting can be very effective.  But sending targeted traffic may still not be converting to sales.  One of the reasons is that as […]

read more